Analysis Of Michael Green Envisions A World Without...

Philanthropist and author Michael Green envisions a world without poverty, hunger and gender equality. He believes that the needs and desires of the human race should be a global movement. The mindset of â€Å"business as usual† should be rejected, while new strategies must be implemented to reach these goals by 2030. Ultimately, Mr. Green believes this to be possible with some effort. However, I consider this vision a bit naà ¯ve, and as Michael states, the world being a better place seems a little fanciful with the current state of affairs we are facing today. Honestly, I really do not see his vision becoming reality anytime soon. It is currently 2016, which leaves us less than 15 years to make this happen. Sarcasm aside, the Civil rights movement started nearly 60 years ago and to this day, racial discord is prevalent, despite some progress with equality among darker skinned Americans. Nonetheless, the United States, who arguably is the leader of the Free World and should be the frontrunner in reaching Michael’s vision, simply cannot put the difference of skin color aside. We consider Barak Obama as the first black President of the United States, when he is of a mixed race. I could understand if it was determined that he was 51 percent black, but that is not the case. So with that being said, I laugh at the notion that we can achieve anything close to Mr. Green’s dream. Dr. King had a dream, but the reality is, we have been living in his nightmare for over 50 years. MichaelShow MoreRelatedOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 PagesLinda Shopes, eds., Oral History and Public Memories Tiffany Ruby Patterson, Zora Neale Hurston and a History of Southern Life Lisa M. Fine, The Story of Reo Joe: Work, Kin, and Community in Autotown, U.S.A. Van Gosse and Richard Moser, eds., The World the Sixties Made: Politics and Culture in Recent America Joanne Meyerowitz, ed., History and September 11th John McMillian and Paul Buhle, eds., The New Left Revisited David M. Scobey, Empire City: The Making and Meaning of the New York City Landscape Read MoreGp Essay Mainpoints24643 Words   |  99 PagesLiterature b. History c. Mathematics d. Universal language 11. Businesses a. Business morality b. Charities as businesses 12. Democracy a. Good vs. Bad 13. Social Issues (only stats provided) a. Gender b. Family c. Equality 14. Governance a. World Governance 15. Others a. Cooperation b. Education c. Crime d. Liberty or Security e. Consumerism 1. Media 1a. New vs. Traditional GENERAL Intro: †¢ The first quarter of 2043 will be when the last newspapersRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 PagesCharacteristics of the U.S. Workforce 41 †¢ Levels of Diversity 42 †¢ Discrimination 42 Biographical Characteristics 44 Age 44 †¢ Sex 46 †¢ Race and Ethnicity 48 †¢ Disability 48 †¢ Other Biographical Characteristics: Tenure, Religion, Sexual Orientation, and Gender Identity 50 Ability 52 Intellectual Abilities 52 †¢ Physical Abilities 55 †¢ The Role of Disabilities 56 Implementing Diversity Management Strategies 56 Attracting, Selecting, Developing, and Retaining Diverse Employees 56 †¢ Diversity in Groups 58 †¢Read MoreFundamentals of Hrm263904 Words   |  1056 PagesProduction Management Cover Design Cover Credit George Hoffman Lise Johnson Sarah Vernon Amy Scholz Laura Finley Dorothy Sinclair Sandra Dumas Susan McLaughlin Kevin Murphy Laura Ierardi Allison Morris Hilary Newman mb editorial services David Levy  ©Michael Eudenbach/Getty Images, Inc. This book was set in 10/12 ITC Legacy Serif Book by Aptaracorp, Inc. and printed and bound by Courier/Kendallville. The cover was printed by Courier/Kendallville. This book is printed on acid free paper. Copyright  ©Read MoreDeveloping Management Skills404131 Words   |  1617 PagesAssistant: Ian Gold Senior Managing Editor: Judy Leale Senior Production Project Manager: Kelly Warsak Senior Operations Supervisor: Arnold Vila Operations Specialist: Ilene Kahn Senior Art Director: Janet Slowik Interior Design: Suzanne Duda and Michael Fruhbeis Permissions Project Manager: Shannon Barbe Manager, Cover Visual Research Permissions: Karen Sanatar Manager Central Design: Jayne Conte Cover Art: Getty Images, Inc. Cover Design: Suzanne Duda Lead Media Project Manager: Denise Vaughn

Department Store Marketing Comparison Free Essays

1. I have chosen to discuss and compare the department store industry. I have chosen this industry because I live in Southern California where the retail sector is a major part of business. We will write a custom essay sample on Department Store Marketing Comparison or any similar topic only for you Order Now Shopping malls are prevalent everywhere. I have seen and experienced all the differences among class and status. With a wide variety of demographics in Southern California, there are a number of shops and stores to choose from. Department stores range from discount warehouses such as Wal-Mart, mid-range stores such as JC Penney, and high-end stores like Nordstrom. I am going to discuss the department store industry specifically for Wal-Mart, JC Penny, and Nordstrom. Coming from a middle-class family, I have experienced shops at all ends of the department store spectrum. When it comes to the amount of department stores located throughout the United States, businesses are placed accordingly. High-end stores are placed in wealthy areas; where as low-end stores are placed in a suitable region. The amounts of department stores, specifically for each status, are generally appropriate as well. 2. GeographicDemographicPsychographicBenefits Sought JC PenneyJC Penney’s are located in most major shopping malls in a variety of communities. JC Penney has over 1,100 locations around the United StatesJC Penney tends to focus on the female demographic. More specifically mothers and middle-age womenTries to sell quality items at a low cost. Their new slogan is â€Å"fair and square pricing. † They try to emphasize that their prices are fair at market values. JC Penney is telling customers that they can benefit from their low prices. Don’t go to Nordstrom where everything is expensive or Wal-Mart where the quality is low Wal-MartWal-Marts are often located in low-income areas. Wal-Mart has over 7,000 locations in 15 countries. Wal-Mart targets people of all ages to shop at their stores. They offer children’s, women’s, and men’s clothing. Usually, families shop at Wal-Mart. The average annual income for a Wal-Mart shopper is $35,000-$45,000. Many minorities, as well as white decent are what make up the ethnicity of shoppers. Wal-Mart’s main goal is to provide a wide variety of discount priced items for their customers. Their slogans have included â€Å"Always low prices. Always. † and â€Å"Save money. Live better. † Rock bottom pricing and price match guarantees are the norm. Wal-Mart is here consumers go for the absolute lowest prices. If a price isn’t as low as another location, Wal-Mart will match it. NordstromNordstrom stores are much less common than Wal-Mart and JC Penney stores. They are placed in areas where the company knows there are enough individuals that want high end items. Nordstrom caters to the professional who is looking for higher end clothing that is made of quality materials. Nordstrom emphasizes quality and customer service. They pride themselves on offering the â€Å"best customer service of any retailer in America. Nordstrom offers quality items at a decent price. Customers don’t go to Nordstrom for rock-bottom pricing. They go for personal selling and upscale items. These three companies have very different approaches to retail. Wal-Mart is the one-stop shop that people go to for the lowest prices. JC Penney offers quality products at a low price. They usually have similar styles as places like Nordstrom but with lesser-known brands. Nordstrom carries high-end products and they stress customer service and quality. They each take up their own segment of the retail business. 3. Marketing Mix: The Four P’s ProductThe product is seen as satisfying what a consumer needs. It is a tangible good or intangible service. Intangible services are industries such as tourism. Tangible products are cars, razors, etc. PriceThe amount a customer pays for the product. Price determines a company’s profit and has an impact on marketing strategy. Marketers must be aware of the perceived value of a product when setting prices. PromotionThis represents the methods of communication that a marketer uses to provide information about their products. Promotion consists of advertising, public relations, etc. PlaceProviding the product at a place that is convenient for consumers. Place is the distribution aspect. JC Penney: Product: Like its two competitors, JC Penney offers a variety of tangible goods for sale. JC Penney caters to its customers with higher end products at an affordable price. It is similar to Nordstrom’s in the types of goods offered. It differs from Wal-Mart because it has less variety. JC Penney offers clothing, bed and bath products, home items, clothing accessories, and patio furniture. Clothing is the main area of production for JC Penney and accounts for more than 50% of sales. Price: JC Penney has recently decided to move to three kinds of prices: everyday, monthly specials, and clearances. They came to this strategy through a variety of studies. First, using past sales data, the company looked at consumers’ actual purchasing behavior, and came up with what it terms â€Å"Fair and Square† pricing, which means shoppers can expect lower prices in stores at all times. To reach this conclusion, research showed 72% of JC Penney’s revenue came from selling items priced at least 50% off. Thus, in the example cited in most recent news stories about the â€Å"Fair and Square† strategy, a T-shirt that had retailed for US$14 but typically sold — after markdowns — at US$6, would now be priced at a US$7 every day. Part two of â€Å"Fair and Square† means monthly deals, and in the T-shirt example, the garment would now be marked US$6. The final piece of â€Å"Fair and Square† is called â€Å"best price,† which happens on the first and third Fridays of the month. Said T-shirt would now be marked $4, to clear out seasonal colors and bring in new merchandise. Basically, JC Penney focuses on â€Å"sale† items. They use sales to manipulate prices. A â€Å"sale† is really what price the marketer decides to sell an item for to continue making a profit. These sales are based upon how well certain items sell and their perceived â€Å"market values. Promotion: JC Penney focuses its advertisements around the four seasons and its holidays. For example, Thanksgiving, Christmas, Easter, etc are when JC Penney promotes its items through television and print advertisements. JC Penney is also making a push towards â€Å"smart advertising. † Their promotions now appear in digital magazines, websites, mobile phone apps, etc. Place: JC Penney has more than 1,100 locations across the United States. Many of these locations are at large shopping malls where people go to buy clothes. There is easy access to JC Penney’s product. In addition to the stores, most of JC Penney’s clothing can be purchased from the official website. This gives customers two ways to purchase items on sale at JCP. Wal- Mart: Product: Wal-Mart markets itself as a store where one can walk in and literally purchase anything they need. They offer clothes, sporting goods, food, jewelry, electronics, patio furniture, toys, home improvement, music and movies, automobile parts, etc. The idea is for Wal-Mart to be a one-stop shop for anything a family needs. Price: Wal-Mart’s motto is â€Å"always low prices. † They aim to sell their products at a lower price than nearly every competitor. They usually stock lower quality versions of items at the cheapest price and they even offer a price-match guarantee. If another store is selling the same item for cheaper than Wal-Mart says they will match it. A new part of this guarantee is that customer’s do not have to have the information on hand. They merely need to ask for a price match and the associates should know through prior research. Wal-Mart also does not focus as much on sales but rather on â€Å"everyday† low prices. Promotion: Wal-Mart television advertisements focus on their price match guarantees and everyday low prices. A new Wal-Mart ad campaign bears the slogan â€Å"Low Prices. Every Day. On Everything† and features five 30-second commercials, including ads featuring an Easter egg hunt and a customer asking for a price match. The changes are bringing back local food favorites and national brands in household basics and general merchandise like consumer electronics. Some changes are tailored to local markets. In Phoenix, for example, shoppers will find pool supplies and lawn and garden items year-round. Place: Wal-Mart has 8,500 stores in 55 countries. It is the most recognizable one-stop shop in the world. Wal-Mart is present in many places around the United States that do not have other major retail outlets. For many communities, Wal-Mart is the place to go to find everything one needs to live. Nordstrom: Product: Nordstrom is a large department store that focuses on upscale items. They carry items from mostly luxury clothing companies such as Hugo Boss, Chanel, etc. Initially a shoe retailer, the company today also sells clothing, accessories, handbags, jewelry, cosmetics, fragrances, and in some locations, home furnishings. Price: Nordstrom’s customers care less about price and more about quality. The goods offered are not a bargain. They are meant for those in need of upscale items. Luxury products are defined in part by their price. Nordstrom is seeking to appeal to those people that want department store prices but not necessarily large sales and discounts. Promotion: Nordstrom’s does not use a low price tag to attract customers; instead they use quality. While it is pricier to shop for clothes and home decor at Nordstrom’s; most designer labels prove to be of better quality, uniqueness, and durability. Many of Nordstrom’s television ad campaigns focus on â€Å"re-defining† one. Their marketing strategy focuses on how people can approve their lives with quality clothing and accessories. Place: Nordstrom has 225 stores operating in 29 states. Nordstrom is much less ubiquitous than Wal-Mart and JC Penney. They are located mostly in shopping malls but the company makes sure to build their stores only where there are enough people that can afford luxury items. 4. JC Penney: The JC Penney website has a clean and easy layout. The top of the site has a search bar and then a number of tabs representing each department available to browse through. The website also uses color-coding. Anything representing the values and sales for May is written in purple. There are products on the front page with prices listed underneath. These prices are each in a purple box to show that the sale price is for May. There is one large picture that dominates the home page. It has the letters MOM with â€Å"it’s mother’s may† written above it. As I said before, JC Penney focuses its advertising on holidays. The site is user-friendly. Everything is easy to read and it is not too cluttered. The site has areas to find a store and a â€Å"best prices† section. On the upper right there are four logos: a cell phone, envelope, facebook, and twitter. JC Penney is keeping up with the times by including other types of websites and embracing social media. Wal-Mart: The Wal-Mart website is more cluttered than the JC Penney one. On the top there are 5 buttons that read: Value of the day, local ad, store finder, registry, and gift cards. To the right of this is an area to log into a Wal-Mart account and track your orders. On the left of the page is a column showing the major departments available on walmart. com. Under this are two more columns showing savings as well as new products. In the middle of the page there are color advertisements very similar to what one would find in print circulation ads from the mail. There are â€Å"specials† all over the front page. Under the advertisements there are two rows titled â€Å"more great ways to save† and â€Å"shop Wal-Mart best sellers. † The Wal-Mart website is cluttered and it is difficult to find what you’re looking for. There is an overload of information. Nordstrom: Nordstrom has the most simple website of the three. The top has tabs for Women, Men, Juniors, and Kids as well as all the brands offered at the store. There is also a sale tab. After hovering over each tab a pop-up appears. Under the of tabs is a large advertisement called the â€Å"perfect 10. † It is a list of Nordstrom’s 10 warm-weather essentials. Nordstrom’s seasonal advertising is apparent. They are in the midst of promoting the Summer line of clothing. Under the advertisements are links to connect the Nordstrom facebook and twitter pages. There is also a handy store and event locator at the top of the page. The website follows a mostly black and white theme with the only color being on the clothing pictured. This makes the clothing pop on the page and offers good contrast. . JC Penney has positioned itself as a mid to high-end retailer with excellent sale prices. Wal-Mart is positioned as the one-stop shop with the lowest prices of any retailed. Nordstrom is the high-end retailer that pushes the quality of its clothing over cheap prices. Survey: 5 Questions, 20 people surveyed. Where are you most likely to shop: JC Penney, Wal-Ma rt, Nordstrom †¢JCP: 11 people, Wal-Mart: 3 people, Nordstrom: 6 people Which has the best prices: JC Penney, Wal-Mart, Nordstrom †¢JCP: 5 people, Wal-Mart: 13 people, Nordstrom: 2 people Which has the best quality: JC Penney, Wal-Mart, Nordstrom JCP: 6 people, Wal-Mart: 1 person, Nordstrom: 13 people Which has the best products: JC Penney, Wal-Mart, Nordstrom †¢JCP 8 people, Wal-Mart: 3 people, Nordstrom: 9 people Which is the best at advertising: JC Penney, Wal-Mart, Nordstrom †¢JCP: 9 people, Wal-Mart: 7 people, Nordstrom: 4 people In the college student demographic, most people are likely to shop at JC Penney. I conclude that this is because JC Penney positions itself as offering â€Å"stylish† clothing at good prices. Wal-Mart is seen as the bargain bin and Nordstrom is too expensive for most students. It is evidenced through this survey that each company has a very differentiated place in the consumers’ minds. Wal-mart is seen as the price leader, Nordstrom’s as quality, and JC Penney as good quality at a low price. The consumer impressions of each company match how each of the competitors have positioned themselves in the marketplace. 6. SWOT AnalysisWal-Mart StrengthsWal-Mart’s strengths are centered on its â€Å"always low prices† motto. Wal-Mart positions itself as having the lowest prices of any competitor. They even guarantee to match any competitor’s price. The survey shows that people are getting this message and know that Wal-Mart is the cheapest. WeaknessesWal-Mart has a problem when it comes to the perception of the quality of their products. People see Wal-Mart as cheap but low quality. Good in the short-run but not long-lasting. OpportunitiesTo improve performance, Wal-Mart could create an advertising campaign to show how they have low prices AND quality products. They could possible create departments with higher-end goods. ThreatsCompetitors such as Costco and other one-stop shows are external elements that could threaten Wal-Mart. Other companies can also attack the quality of products and the methods Wal-Mart uses to get these prices. 7. Wal-Mart has new CRM strategies in place for the new decade. Wal-Mart president Lee Scott Jr. has addressed how he is trying to make Wal-Mart the â€Å"company of the future. † They are seeking to gain new clients while still keeping old ones. Wal-Mart’s CRM strategy stresses â€Å"corporate responsibility† and its five factors: ethical consumerism, risk management, transparency, accountability, and responsibility. Scott had detailed his company’s approach to the social component of retail. Executives, he said, meet regularly with a panel of 50 young consumers, many of whom have cut their personal spending — at restaurants, movies, or shopping in general — and say they feel good about the money they’re saving. That sentiment, Scott noted, will likely remain with this generation of consumers even after the economy bounces back, a factor that retailers have to be cognizant of. Despite the consumer preference for multiple touch points, each shopper still expects recognition as a single individual, which means retailers must create a seamless multichannel experience. A rising number of consumers are using two or more channels to research, evaluate, purchase, and return products, Janiak said, a phenomenon that has been made possible by the Internet. According to Forrester Research, by 2012, 49 percent of United States retail sales will be online or cross-channel sales. Even today, the importance of the online channel is significant, Janiak said, citing a recent Deloitte survey of retail executives that indicated every dollar of merchandise sold online influences as much as $3 in the store. Wal-Mart is committed to covering the Internet aspect of retail in the future. They know that mobile phones, tablets, and laptops are the consumer devices of the future. In addition, Walmart. com, the online division of Wal-Mart, has leveraged its consumer tracking tools to work out even more precisely what the value of each of its customers is. â€Å"They (Walmart. com) know when they put Valentine’s Day flowers on sale how much it costs to send that message, what percentage of customers end up on that site because of that message, how much money they will spend, and what is the likelihood of that customer coming back and buying other things,† says Wharton marketing professor David Reibstein. They don’t simply look at one-time purchases, but at all the purchases afterwards, and use that information to calculate the value of spending advertising dollars. â€Å"They have that down to a science for almost all of their advertising. † Wal-Mart is adept at tracking purchasing patterns and catering their advertising to specific consumers. Nordstrom is also adept at customer relationship management. They stress that they are the leaders in customer service excellence. They state â€Å"the company with the greatest reputation for customer service in the United States continues to be Nordstrom. One of Nordstrom’s leaders states: What that takes is courage, dedication, and the fact that customer service isn’t a strategy, but rather a way of life. A couple of years ago a company called me to speak to the organization because [that year] they were focusing on customer service. That [begs] the question: What were you emphasizing last year and what are you going to emphasize next year? At Nordstrom, it’s a realization that they’re not in the apparel business, shoe business, or cosmetic business, they’re in the customer business. JC Penney and its new CEO are also at the forefront of CRM. He says that â€Å"a greater impact may come from information systems the customer rarely sees, such as customer relationship management (CRM) software. â€Å"Apple reshaped the retail landscape and combined technology with customer know-how to change the customer experience,† Fader notes. â€Å"Now, every retailer wants to do that. Using technology and social media to enhance the shopping experience is all well and good, but there is lower hanging fruit by using technology to better target buyers. † Nordstrom and JC Penney department stores also have cards such as a â€Å"Nordstrom card† that offer sales and deals to those that shop at Nordstrom frequently. These cards are the company’s way of rewarding those that are frequent purchasers that offer a â€Å"lifetime value† to the company. The retailers also offer credit cards to purchase their items that can be paid off with payments instead of all at once. 8. The societal marketing concept holds that a company should make marketing decisions based on what the customer wants. It is closely linked with corporate social responsibility and sustainable development. Companies of the future are focusing on environmental concerns because this is what people care about. Hybrid cars and alternative fuels are hot topics in the modern political arena and corporations must address this. Wal-Mart has begun a food-labeling program that will add â€Å"great for you† to many of its products on the fruit counters. Wal-Mart is trying to stress that its fruits do not include harmful pesticides or fertilizers. Wal-Mart has had environmental problems in the past. They recently had to pay a $1 million dollar fine and develop and environmental management plans because they violated storm water requirements under the Clean Water Act. Wal-Mart has created a plan to cut 2. million metric tons of CO2 emissions by 2013 by making stores more efficient. They have also said that Wal-Mart now reuses or recycles more than 80 percent of the waste produced in its United States operations. Since 2005, the company has reduced greenhouse gases by 12 percent and increased its trucks’ fuel efficiency by 65%. It is evident that Wal-Mart is making a concerted effort to be more environmentally responsible. In terms of charity, the Wal-Mart foundation has worked for global women’s economic empowerment, hunger relief, education, military support, and disaster relief. They also have many scholarship programs. JC Penney has committed to reduce energy consumption by 20 percent per gross square foot by 2014 by increasing energy-efficiency improvements and implementing conservation practices. In 2009, the retailer prevented about 80 million pounds of greenhouse gas emissions due to its new energy-efficiency measures. The retailer has invested millions of dollars to install advanced metering technology, lighting retrofits, and high-efficiency HVAC systems in its stores. JC Penney was the first retailer to earn the Energy Star Award for sustained energy management. JC Penney has been a member of the ENERGY STAR program since 1999 and was recognized as an ENERGY STAR Partner of the Year in 2007 and 2008. In addition, when the new ENERGY STAR efficiency benchmark for retail stores was introduced in October 2007, four JC Penney stores in Washington State became the first buildings to earn the Energy Star label for energy efficiency. Currently, 52 JC Penney stores, as well as the home office in Plano, Texas, have qualified for the ENERGY STAR Building Label. The retailer has set a goal to achieve ENERGY STAR certification for at least 200 stores across the country. Last year, JC Penney began using social media for charitable giving. They released several new digital initiatives. They also announced that since 1999, they have raised more than $100 million in scholarships and grants through its charity JC Penney Afterschool. Nordstrom is also committed to â€Å"sustaining the environment. They are working on resource conservation, recycling and waste management, packaging innovations, and organic cotton development. They have used 100% recycled bags and boxes since 2008. Nordstrom has perhaps the more radical approach to charity. They have opened a store in New York City at which all the profits have been committed to charity. Other than this, Nordstrom has the least about charity out of the three companies. Each of these three companies has been committed to environmental change. They have demonstrated a commitment to reducing waste and pollution. JC Penney is the most environmentally conscious of the three and was awarded an Energy Star. In terms of charity, Wal-Mart has the most charitable donations of the three. Based on these findings all of the companies are focused on the â€Å"societal marketing concept. 9. With the economic collapse of 2008, the retail sector was one of the hardest hit. However, JC Penney, Nordstrom, and Wal-Mart have recovered remarkably. All three companies recently produced increased profit margins. Wal-Mart is #2 on the Fortune 500 list and isn’t in any foreseeable danger. I would say that of the three, Nordstrom is most in danger of hitting tough times. Although profits rose, Nordstrom caters to high-end retailers. If there is another economic collapse then Nordstrom may face danger. One retail giant that wasn’t so lucky was Mervyn’s. At its peak Mervyn’s had nearly 200 stores in 10 states. However in 2008, Mervyn’s began the process of liquidating its entire inventory and all stores were closed. Their liquidation shows the fragile nature of the retail business. If I could choose any product in this industry to close down I might have to go with Wal-Mart. Wal-Mart is known for exploiting poor nations for resources and cheap labor. Additionally, employees get very few benefits and most are on minimum wage. I think they are too focused on low prices at the expense of quality and fair business practices. They also have a monopoly on the U. S. retail sector. In 2010 they had over $300 billion in sales. The next highest was Kroger at nearly $80 billion. The difference between Wal-Mart and its competitors is staggering. 10. Personal selling involves face-to-face interaction in which a seller persuades the customers to buy products or services. Wal-Mart has over 57,000 suppliers that use personal selling to get their products on Wal-Mart shelves. Wal-Mart has an online step-by-step process to become a supplier to the company. If Wal-Mart is interested in a supplier then they will try to meet the leaders of the supply business to see if they are capable. Suppliers must then sign a contract with Wal-Mart. The contract, commonly known as the vendor agreement, outlines the mechanics of how the supplier and retailer will work together. The agreement generally addresses sales and delivery timeframe, arbitration, and termination rights, and liability. As a rule, Wal-Mart uses a non-negotiable boilerplate. Charley Moore, CEO and founder of legal service RocketLawyer. om, says this means potential suppliers can study similar contracts online before meeting with the buyer. Wal-Mart generally starts out smaller suppliers in a local market, delivering goods to up to 50 stores, as a test run. If the supplier provides a high-selling product and proves reliable, it might be considered for national distribution. Bruce Zutler, CEO and co-founder of MCI Products Group, a New York-based company that specializes in new produ ct development and overseas sourcing, recommends small suppliers think of the test-run as the time to prove they are capable. If you have a good product and you strengthen their sales, then the buyer will stay with you,† says Zutler. The test run is the time when suppliers must â€Å"sell† Wal-Mart on carrying a product. After all these efforts then the product may be picked up nationally and customers can find them at â€Å"everyday low prices† around the nation. 11. If I were the CEO of Nordstrom, I would get my best customers to order more by selectively having sales on items that were popular in the past. I would bring these items back in different styles and colors and place a seasonal sale on the items. This would encourage old customers to reacquire items that they previously liked, but that have acquired wear and tear over the years. I would also offer deals to frequent customers such as â€Å"Spend $200 and get 10% off. † This usually makes people spend more than they are planning on in order to get a deal. In addition to displaying similar clothes to what people ordered, I would follow the Land’s End method and offer matching accessories such as wallets, belts, shoes, watches, etc that go well with items that customers purchased. I would place these accessories close by to the clothing in the store so that people would be more likely to associate the accessories with products that they had already purchased. I would also offer incentives to frequent buyers. The more a person buys, the more â€Å"special† sales and opportunities they are offered. Nordstrom is one of the most successful retailers in terms of data analysis. They have updated their technology to bring SKU information much faster. The new technology also helps to analyze customer patterns and helped bring Nordstrom out it its slump. 12. The three companies have very different advertising efforts. JC Penney has released a new ad campaign called â€Å"say no to the status quo. † The ad campaign includes tv and outdoor ads as well as a Facebook page where visitors can scream their frustration at old types of advertisements. My favorite advertisement out of these three companies is the new JCP television ad shows people screaming at sales that ended early. They are overwhelmed at all the different numbers of sales and prices. JC Penney is saying that they are simplifying their sale structures. The campaign paves the way for the company’s new â€Å"fair square† price structure. The ad is effective in because it has a comedic effect and addresses a legitimate concern for customers that are overwhelmed by the number of sales at retail outlets. Wal-Mart has recently committed to spending more on television advertising. In addition, Wal-Mart added thousands of screens in its retail locations that constantly show advertisements in different areas of the store. Wal-Mart is also trying to focus more on other aspects besides prices. They are beginning to advertise well-known national brands. Nordstrom’s advertising focuses on the quality of their product. Nordstrom’s strives to meet customer satisfaction through offering an array of products. â€Å"Our goal is to offer a well-edited range of products for a variety of lifestyles. â€Å". While they don’t offer common, everyday needs like toiletries, groceries or cat litter; they do offer more upscale products such as apparel and home decor. Nordstrom, like Walmart, offer a private label–but without the notable discount. Nordstrom’s newest advertisement shows a woman opening the door to a man. The man drops his umbrella and looks at the girl in disbelief. The screen then shows the words â€Å"reinvent the complement. The advertisement is saying that by wearing Nordstrom clothes, people don’t even need to say anything. You can simply tell you are wearing quality clothing by their reaction to seeing you. 13. Retailers have to deal with a variety of factors in their supply chain management process. JC Penney is committed to offering merchandise and ser vices that reflect the full range of their customers’ lifestyle preferences. To help them deliver on their brand promise of offering style and quality at a smart price, they pursue relationships with minority and women-owned suppliers that help provide for the needs of its diverse customers. They state that that sustaining a strong supplier base requires building relationships with suppliers they trust. That’s why, for more than 30 years, jcpenney has considered its Supplier Diversity program integral to business success. This program fosters relationships with qualified minority and women-owned suppliers, reflecting the diversity of associates, customers and community. Since its inception, the jcpenney Supplier Diversity Program has realized substantial growth in the purchases of merchandise, goods and services from minority and women-owned suppliers. JC Penney must deal with a variety of other things in its supply change management program. They have a US logistics operation that focuses on developing environmentally sound packaging, utilizing alternative energy sources and conservation to reduce cost and carbon footprint, and continued expansion of recycling and reuse projects. Wal-Mart is noted for the incredible speed of their supply chain. Wal-Mart’s legendary supply chain technology has allowed them to break the three-day barrier that some economists in the eighties felt was largely unbreakable. In other words, Wal-Mart is often able to replenish items on the Wal-Mart shelf in less than three days – not from the central warehouse to the shelf, but from the manufacturer to the shelf. With quick and reliable 2-day turn around, Wal-Mart is able to maintain lower levels of inventory and still meet customer demand. These lower inventory levels result in either a reduced floor plan with lower carrying costs and lower interest expense – or a greater diversity of products on the store shelves. Wal-Mart has over 7,000 factories worldwide that supply their products. Regulating these factories is an enormous practice. In the past, Wal-Mart has come under intense scrutiny because of working conditions in their factories as well as the presence of underage workers. Wal-Mart must deal with these challenges on a regular basis. Nordstrom’s supply chain starts with its vendors that they buy directly from. Once the regional buyers find out what products are needed to reach the target market, they go to the showrooms and order in bulk. The vendors then ship the products to warehouses across the country. They use a system called Accenture to determine their inventory. The inventory of each store is determined by Accenture, sent to each retail store, and purchased by customers. Accenture figures out which products are needed at each store. Nordstrom also uses the supply chain management software called SynQuest. SynQuest markets itself as a tool that facilitates planning, execution, and control on all orders. SynQuest uses financial optimization and real-time management. As it can be seen, Nordstrom and other companies use cutting-edge software to manage their supply chains. How to cite Department Store Marketing Comparison, Essay examples

Double lidded free essay sample

As a child, my parents always sighed at my lack of double eyelids. Apparently, as soon as I was out of the womb my mother checked out the status and sadly informed my father that I had not inherited her eyelids. Most parents count fingers and toes, but I guess the pain of childbirth made her forget that part and focus on my double eyelid deficiency. Being Chinese, it was considered a blessing to be born with big eyes and double lids, as most grew up with the stereotypical squinty eyes. So, in junior high, when other girls developed womanly traits and I developed double eyelids, I thought that I had been blessed. Who needed wider hips? I had double eyelids. I was set. â€Å"Wake up!† a classmate said to me. â€Å"I’m not sleeping,† I replied, confused. â€Å"I know! You just look like you are, ‘cause you’re Asian!† he cackled and high fived his friend. We will write a custom essay sample on Double lidded or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Hurt and still confused, I pulled out a mirror and checked to make sure my eyes had not returned to their congenital state. They hadn’t. I didn’t understand. Their joke didn’t even apply to me. And that was when I realized: it didn’t matter how big my eyes or how thick the creases on my eyelids were. Upon first impression, I was â€Å"that† Asian girl, and always would be. Every stereotype that surrounded Asians would follow me. To them, all Asians were the same. And so, I dove into the task of Americanizing myself as much as possible. I shopped at Abercrombie and followed all of the typical American tween trends. Gone were the scallion and pork dumplings for lunch; I ate a turkey sandwich instead. When my parents spoke to me in public, their broken English embarrassed me. If they asked me to speak in Chinese so that they could better understand me, I would get annoyed. Once the star student at my local Chinese school, I quickly lost that status as I insisted on dropping out. When my parents refused, I chose to sit in class with a pout on my face, believing that I was too American for it. My reflection in the mirror, I thought, was one of an American teenager. As a result, my parents carted me off to Taiwan for a month so that I would be forced to embrace my heritage. They disliked this new Twinkie of a daughter they had (yellow on the outside, white on the inside), and wanted their old one back. The specific events of that trip did not matter. What mattered was that the American who stepped onto the plane to Taiwan returned as a Chinese-American. Turkey sandwiches and Abercrombie had lost their appeal, and so did everything that they represented. So what if I would always be seen as an Asian? That was who I was, who I am, and always will be. Hiding my heritage only prevented me from reaching my potential. By emulating the other girls, I lost not only my cultural identity, but my core self. My likes and dislikes had been dictated by what was â€Å"accepted,† and kept me from formulating my own opinions of the world. Regaining pride of my culture opened my eyes to what I really thought about anything. Now, in my reflection I see a p roud Chinese-American girl staring back. So, when one day my friend cackled, â€Å"HACHIMA!† I reminded him, â€Å"I don’t speak Korean. I’m Chinese. And no, it’s not all the same.† As for my double eyelids, well, those are still something I feel blessed about. The only difference is, now I see them as a trait that makes me stand out from other Asians, instead of something that exempts me from being a target of squinty eyed Asian jokes.

Microsoft Information System

Background Computer is no doubt a great invention of science. Since, the computer has equipped the world into various aspects. Side by side, internet has mesmerized the world into its magic all the time. Due to internet, everyone is connected with their family and friends without taking any tension of near and far or distances.Advertising We will write a custom research paper sample on Microsoft Information System specifically for you for only $16.05 $11/page Learn More In the past few years, these facilities were like a dream or living on the moon. But it’s all the mind of human beings that made its possible. People are now so much addicted to the world of internet that they want to do every minute work online. They share, explore, take help or every kind of support from internet. The discovery of internet has opened new horizons to the advancements of science. Introduction Internet is the basic tool that can be used for a medium of conversation, communication and coordination for any type of business. In any business, customer relationships are the basic entity that helps the business to get into more profitability and productivity. Now a day, internet is utilizing many tools and techniques that help in getting businesses recognized globally and vastly through each and every related channel. Microsoft Information system is among one of the tools that help in getting the electronic media faster and easily accessible to the customers. There are many examples pertaining B2B and online marketing tools etc. Managers are responsible to plan, implement and execute this relationship between the clients, customers and executives. Microsoft Information System – An important tool for Electronic Marketing Call centers are the best example of such processes that are helping the media and people to have an easy accessibility and availability of the products. These all tools are operated by Microsoft Information System. Various so ftwares work for various businesses. Now a day, promotion of a product and services are done through their particular websites. In promoting a business, it is not important to gather or display the information in front of the clients but the systematic thing is that how you display it? The successful manager is the one that makes it most eye-catching in front of the clients. This is how competition among rivals is done. Description of MIS MIS is an important tool for gathering analyzing and implementing data process. It is the most effective way of organizing the electronic data of a business most efficiently. Various softwares and electronic tools and techniques are used as analytical studies and these data are organized.Advertising Looking for research paper on it? Let's see if we can help you! Get your first paper with 15% OFF Learn More In this paper, strengths, weaknesses, opportunities, threats (SWOT Analysis) will be carried out to locate that how Microsoft Info rmation System is working for the organizations and in which department it is utilizing its magic to change the tons of manual file work into small bytes of electronic files to be saved in a single disk. Strengths of Microsoft Information System Microsoft Information System has captured this universe into its harmonized effectiveness. There are many benefits and advantages of Microsoft Information System that cannot be denied in any case. It is a long term beneficial process that can lead a business to be significant and distinctive among other businesses. MIS was prescribed for the managers to work in an organized and effective manner in the field of human resource management by keeping all the record, salaries and other appraisal systems for the employees. Enhancing Effective Communication among Organizations Effective communication has long been endorsed as a primary influence in the fulfillment of extraordinary heights of organizational effectiveness. There is a parallel relatio nship between organizational effectiveness and organizational communication. Organizational communication contains countless message sending and receiving occurrences touching official communal units in which individuals work toward common goals. This has all been possible due to electronic media and Microsoft information system. It is rare to discover an organization that challenges to accomplish all stages of communication as a handy activity. building professional communication skills is important for effective leadership. The person must be willing to share knowledge and concepts to transfer a sense of emergency and enthusiasm to other team people. If a person has no ability to tranfser or convey the message properly, then holding a knowledge has no value. Tools and Techniques used by MIS Enterprising, marketing, sales and promotion, Keeping of accounting record, purchases, inventory stock record, project management techniques like pert analysis, CPM and other factors. Similarly , scientists and researchers are so much facilitated by Microsoft information system. On a single click, it can generate the data of 10, 00 years back. This is really remarkable. This is the reason why researches have been now simplified and modified as according to the setup of Microsoft information system. The validity and reliability of the data is also analyzed by a variety of tools and techniques feeded in the system just to enhance total quality management and other related knowledge. In the past times, people used to do all the work by manual workings inside the files. The files get ruptured, torn or wet under floods or any other disaster. Many of the records were burnt intentionally just to get rid of the old stuff. Things were so hard to manage then. But now researchers have established such a smart technique that undergoes in a smart way and analyze the data within friction of seconds.Advertising We will write a custom research paper sample on Microsoft Information Sy stem specifically for you for only $16.05 $11/page Learn More Affectivity of MIS Since it is so easy to gather the knowledge and data but the main thing is to utilize it in the most effective manner. The war of business is about the efficiency and effectively implemented things that are making the world to grow faster globally. IPods, I pads, laptops have made lives more easier now for day to day purposes. Even online trainings and educations are now implemented through online Microsoft information system. Weaknesses of Microsoft Information System As far as weaknesses of Microsoft information system is concerned, there are many faults in a machinery system. Human errors and biases are not properly dealt in some cases. Computers can stuck at the time of emergency, when the data is needed more quickly, There may be some disadvantages of such systems. Manual Faults There can be many manual faults in the system. Eg, the system is under the supervision of human beings and electricity and the software systems that are stored inside. They many contain many errors and can be implemented automatically in the generated reports. Manual work can easily be removed or changed but it is a bit hard to fix the errors of electronic systems. An expert of specialist is required to deal with it. This is the reason companies keep their password protected lock systems for their official computers and all the records that are the resources of the company. Internet and Computer Frauds It can be enhanced by computer frauds or computer crimes. Computers are marked as identity for the brains of human beings. There is no doubt about the efficiency of this invention. As far as advantages of this small machine are concerned, everyone knows, that are countless but now a days, some terror-minded persons have misused it, which is illegal, unethical and unlawful practices faced by the whole world. Three important and effective computer crimes are-1)-Hacking 2)-Virus 3) -Fraud. Among three of them, hacking is the more difficult to define because it is a damage to others’ accounts, software’s – a simple case of cheat with other person whereas virus trial and frauds have become part of the technological world. Where a computer scientist is innovating an antivirus strategy before the discovery for new virus and its launch in the victim’s computer. Fraud leads to a variety of meanings. It may refer to as to cheat or mistrust someone on computer by providing wrong information about oneself or by damaging one mentally or via other computer tools.Advertising Looking for research paper on it? Let's see if we can help you! Get your first paper with 15% OFF Learn More Computer Crime – A serious threat to MIS There are a number of other computer crimes that are ruining the lives of youngsters day by day. Our youth is totally under its control like under an octopus. Internet, software’s and other computer applications offer a complete package towards illegal issues (Parker Donn, 2002). According to a survey in USA, computer crimes are on peak in the age of modern era. Every time it is not easy to handle because it may create harm to a person or his whole family by asking for money or information. Sometimes, a person may lose whole data from his/her computer. Although many policies are regulated for the control of such crimes but to catch the culprit in a huge and magical world of internet explorer is truly impossible. Similarly, some other computer crimes like cyber crime; child pornography is raising high and high, which may lead to the future of our youth towards destruction. Moreover, these amplifying crime rates are hitting the c ompanies, banks and software companies especially Microsoft information system at the worst risk because the hackers try to take their all confidential data, future plans, quotations for tenders and many useful resources that are the basic asset of an organization, which is a total loss for the companies and unbearable too. T here should be some important control on the internet to close such activities otherwise the peace of world can be at high risk due to such pathetic computer crimes and criminal behavior of people. Microsoft Information System and Electronic Marketing The topic chosen is electronic marketing that is also implemented by the Microsoft Information system. Due to the combination of Microsoft information system via electronic marketing, clients are customers are most convergent towards, shopping from eBay and the online websites similar to this. Customers find it easier, comfortable, accessible, available and they have a lot more choices to select. They can shop at home. This electronic marketing phenomenon comes under Microsoft information system. Global Changes Now day’s organizations are hiring software experts to develop softwares of marketing. Many of the new ways and techniques have been established to market their products with a high chance of reliability and validity. Customer satisfaction is increasing day by day just because of such techniques. Customers prefer to buy the products like this. Microsoft information system is helping to maintain such marketing softwares, their daily changes, changing rates according to foreign exchange rate, ensuring the delivery processes at proper time. The strongest skill considered in channelizing the marketing staff at one point, when the organization is a multinational company having several branches throughout the world. Efficient HR practices Electronic marketing via Microsoft information system provides the managers the ability to train and encourage people that naturally bring motivati on in them and improves the confidence level of a team member that after training, he can recover his disabilities and can work more enthusiastically. This skill is the base for every other skill because the way a leader treats his team member is possibly the deciding factor whether the team is going to hit the bang of the project in the end or not. It is only possible due to Microsoft information system. That helps storing record of the staff in an organized way, their achievements, their bonuses, commissions everything without any error possibly. It also brings a sense of motivation among the employees and they work more effectively and efficiently as they have a harmony among the team members. And they have psychological impression that their skills are recorded. In training development, hiring and firing, performance appraisal, promotions, delivery and distributions of products and services, change management, and knowledge management, all over the world this system is being use d in the most effective manner. MIS effecting Organisational Behavior Organizational behavior is an educational authority that is said to be connected to describe, understand, predict, and calculating human behavior in any organizational environment. Behavior refers to the way a person or any system interact, communicate or coordinate with other individuals or groups. It is an important tool to decide the future performance and career of an organization or a person in general terms. In specific terms, organization behavior is an important tool that describes the correspondence of intra and inter-organizational activities. It is the basic key factor that indicates how an organization is treating its employees with respect to their demographics, pay scale, power equity etc. Different theories related to organizational behavior shows that such implementation of theories and motivational factors are the major catalysts that influenced the inequality of power and pay scales settlements t o be unequal among various sectors of work in all over the world. Hence, it is highly competitive area for business to compete and eliminate this problem and its roots too ensure the equality of rights among the employees. In the era of high competition between the companies, it has been very essential for the organizations in order to survive to hire best talent, train them and retain them by satisfying them with complete justice. In the organizations, behavior of the whole environment is emerging as an important factor for negative employer and employee relationship. Microsoft Information system is effecting the organization behavior of the firms in both positive and negative outcomes. It is basically, connected with a group or chunk of people working to achieve the same goal. It is affected by the activities as if how workers in a work place intend to interact with each other with their top management and low management, how the organization works with clients and management. Sin ce, organizational behavior is marked as an important catalyst to raise or decline company’s productivity. It is an intangible asset to any organization. Advantages to organizers/Managers Computer and information structures managers straight the work of other IT specialists, such as  computer software engineers and computer programmers,  computer systems analysts, and  computer support specialists  . They design and match activities such as fixing and progress hardware and software, software design and systems design, the application of computer networks, and the growth of Internet and intranet sites (Occupational Outlook Handbook, 2010). They are progressively complicated with the maintenance, conservation, and safety of systems. They examine the processor and info needs of their administrations from an working and strategic perspective and determine instant and long-range workers and equipment supplies. Computer and information systems managers can have supplementar y duties, depending on their part within an institute.  Top management, for instance, appraises the up-to-the-minute and most inventive technologies and defines how these can support their administrations (IIS Express Overview, 2011). They grow practical values, deploy technology, and oversee workers who contract with the everyday material technology matters of the secure. When a strong new tool has been in place, the management head follows one or more possible deployment policies, with cost-benefit and return on asset analyses, and offer those policies to management heads. Future Prospects for Informational Technology The international economy has taken on additional issue in Information technology circles in the past few years, according to the demands of international companies and meeting the competitive edge of organizations among their rivals and competitors. Researchers are now a day working on organizations\ biasness, feverish behaviors among and outside their organizatio ns workers. They are finding the trends that contradict at international level and prove to be hindrance against their correspondence with other foreign organizations for business. The difference between their cultures, norms, beliefs, values, religions, these are all the things that count for creating a harmonized way of attitude within organizations. In simple words, it is producing differences between human relationships in work and families due to high level of employee engagement (Overview of Internet Information Services 5.0, 2011). End Notes Today, Information technology developers and researchers are playing with a huge variety of issues hiting the business world. For instance, Researchers are interested to critically review the notion that Microsoft Information Technology and the growing crimes and no. of frauds in an organization on one hand and errors and data leakage on the other are hitting the economy badly at international level. They are trying to alleviate these pro blems at a large scale. My personal Opinion As far as my personal opinion is concerned, The efficiency and effective way of each and every department of an organization is connected with the tools and techniques used in the information technology sector. No one can deny this perspective that we became the slave of technology now (Overview of Internet Information Services 5.0, 2011). Old people are not obsessed with this craze but youth is so much fond of IT and other related stuff. They cannot pass single day without these facilities and organized data in their perspective offices. The simple work from writing to the most complex work like software developing is all done in organizations through Microsoft information systems. In hospitals, the data and patients records are also analyzed by Microsoft information system. So, every technology and system has its own advantages and disadvantages. It depends upon the individual’s effort that whether it is being used by the people i n a destructive way or constructive way (IIS Express Overview, 2011). The management information system inspected and a number of linked topics, including control thoughts, application change and EDP examining are communicated. General importance is on the organization and custom of IS incomes and on the properties of computer-based information methods on the development and control meanings of management are explained in this paper to clear the view that how businesses at international level are connected to each other with the help of information technology. It also travels subjects connected to the custom of information systems in gradually digitalized thrifts by investigative state-of-the-art growths in the Information Technology (IT) field and deliberating skill requests used in handling modern organizations. The sequence is founded on the evidence that information about information systems is vital for creating positive, modest firms, for managing global businesses, for adding business price, and for providing useful foodstuffs and services to customers. Even it is also being assumed that after ten years, the literacy rate criteria will depend upon how many people in a nation are familiar to information technology, softwares, and hardware and computer systems. The jobs will be offered to those who have professional knowledge about these technologies. Alternatively, the motive of all of us should be to bring the peace, harmony and welfare to the humanity and world. The countries that are not developed well must be provided educational aid by the developed countries to get at the same level for competition. After the manual product manufacturing, electronic manufacturing is also being implemented by the latest advancements to work more efficiently at global level. References IIS Express Overview. (2011).The Official Microsoft IIS Site. Microsoft corporation. Retrieved from https://docs.microsoft.com/en-us/iis/extensions/introduction-to-iis-express/iis-expr ess-overview Occupational Outlook Handbook. (2010). Computer and Information. Systems Managers: 11 Edition. Overview of Internet Information Services 5.0, (2011), Information Services. Retrived March 29, 2011, https://docs.microsoft.com/en-us/previous-versions/windows/it-pro/windows-2000-server/bb742405(v=technet.10) Parker, Donn, B., (2002). Toward a New Framework for Information Security, The Computer Security Handbook:  4th ed, 208-209. This research paper on Microsoft Information System was written and submitted by user Enzo F. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Week Two Reflection Essays - Sources Of Law, Legal History

Week Two Reflection Essays - Sources Of Law, Legal History Week Two Reflection Law/421 November 16, 2015 Kurt Lofland Introduction American law consists of several types of laws. Some laws serve to define ones rights or standards for transactions. Other laws serve to set consequences or to indicate what steps must be taken to collect on damages owed. The constitution is the foundation for these laws and the amendments have developed over time to evolve the constitution as society changes. Substantive Law Substantive law is the written law or statutory law that defines rights and responsibilities. The common law that states the victim of a crime may recover damages from the wrongdoer is a substantive law. The same can be said for the civil law that entitles a spouse to seek alimony. Civil Law Civil law, civilian law or Roman law is a legal system originating in Europe, intellectualized within the framework of late Roman law, and whose most prevalent feature is that its core principles are codified into a reliable system which serves as the primary source of law (Wikipedia, n.d.). Civil law deals with disputes between private parties, and or negligent acts that cause harm to others. An example of civil law in the business world would be: if a person feels that they were fired for the wrong reason, they could take it to court and have the court make the deciding decision on who is right. Common Law Common law has no comprehensive compilation of legal rules and statutes. While common law does rely on some scattered statutes, which are legislative decisions, it is largely based on precedent, meaning the judicial decisions that have already been made in similar cases. These precedents are maintained over time through the records of the courts as well as historically documented in collections of case law known as yearbooks and reports. An example of common law is common law marriage, if a couple have been together (not married) for 10 or more years they have earned the right to share their assets. Amendments that Protect Business The first amendment was not intended to protect the rights of businesses and organizations, however it has evolved to include the rights to commercial speech including advertisement. This protection also is extended to businesses that choose to fund political speeches or candidates. The fourth amendment has extended to protect businesses against illegal search of worksites without probable cause or a warrant. The firth amendments provides for the rights of corporate officers and employees to remain silent when facing criminal charges or investigation. The Fourteenth Amendment states that due process protection requires that employees have a fair procedural process before they are terminated if the termination is related to a liberty like the right to free speech, or property of interest (FindusLaw, 2006) Statutory Law Statutory Law is the term used to define written laws, which then is passed by executive agencies and common law or the law created by prior court decisions. Now lets break this down so we can get a clear understanding of statutory law which is also referred to as statute law, first keep in mind that it is a written law established by enactments expressing the will of the legislature, as distinguished from the unwritten law or common law (Melvin, 2011). These are laws written by a legislature and are usually put in place clarify a need of society or the government. It is and actual written law that is developed by a legislatures. Lets take one of the most common situations we have all been in you are on the highway and you see the sigh that clearly states speed limit is 55mph, however this particular day is a late to work day and you just happened to be going about 75mph and of course you get pull over and by a high patrol officer a ticket for violation the speed limit. You have broken the vehicle and traffic law, these laws are established by legislature as a statute. As a result the law you broke was a statutory law. Team reflections References FindusLaw. (2006). finduslaw.com. Retrieved from finduslaw.com/us-constitution-5th-14thamendments: finduslaw.com/us-constitution-5th-14thamendments Wikipedia. (n.d.). Retrieved from https://en.wikipeda.org/wiki/Civil_law_(legal_system): https://en.wikipeda.org/wiki/Civil_law_(legal_system) Melvin, S. P. (2011). The legal environment of business: A managerial approach: Theory to practice (1st Ed.). New York, NY: McGraw-Hill/Irwin.

American Myths and Mysteries

In the decades that existed in America, many interesting mysteries have not been solved yet, myths have been told. No one knows why these myths or reasons can not be solved, but it is a very interesting part of American history. From mysterious stories including serial killers to myths about mysterious living things, many have never heard of all sorts of unknown events except witnesses. Myth plays an important role in Native American religion. Creative Myth is one of the most famous traditions of the Native American tribe. Most of the nature is a mysterious mystery. When creating and sharing these myths, indigenous people can explain everyday natural phenomena such as weather related events and the beginnings of themselves. Each tribe seems to have its own creative myth - explain how their tribes have become the story of the world. These myths tell the importance of storytelling in the culture of Native Americans, and the tribal personality and their beliefs. These myths also show re spect for ancient wisdom, and how important and devout roles nature play. Western frontier myths and myths are one of the influential myths of American culture. Border is a concept that exists at the edge of civilization, especially during expansion. As the European Americans colonized and expanded in North America, the US border took place through the 17th and 20th centuries. This period became romantic, idealized in literature and art, formed myths. He is the most important scholar on the subject and the myth of the border defines America is an open land with infinite opportunities to make strong, ambitious and self-sustaining individuals. Be able to go to the top In the decades that existed in America, many interesting mysteries have not been solved yet, myths have been told. No one knows why these myths or reasons can not be solved, but it is a very interesting part of American history. - Queen Elizabeth and her explorer Princess Elizabeth, a slim and athletic, very intelligent young woman. As the second eldest son of Henry VIII, in the complex politics of this era, she has returned to third place in the throne, and she is also receiving a very practical education of political conspiracy

International Business Law Coursework Essay Example | Topics and Well Written Essays - 2500 words

International Business Law Coursework - Essay Example In the current scenario, we are told that the agreed shipping documents were tendered, which would indicate a prima facie obligation of Sweet plc to make payment in respect of the August consignment. The contract between Sweet plc and the Seller is an international sale of goods contract and we are not told which law is applicable. Although the UK is not currently a signatory to the Vienna Convention on Contracts for the International Sale of Goods (CISG), Poland is a signatory4 and as the seller is based in Poland, the parties may have adopted the CISG by agreement. However, this analysis will advise on the basis of English law being applicable, with comparisons with the CISG position where relevant. The fundamental feature of a CIF contract is that once a seller has shipped the goods, they have â€Å"performed† the contract by tendering conforming documents to the buyer5. Indeed, it was described in the case of Hindley v E India Produce Co. Limited6 as â€Å"a contract for sale of the goods performed by delivery of documents†7. As such, the CIF contract imposes duality of obligations on the seller to deliver the goods and deliver the documents. The documentary obligations require the seller to procure and submit to the buyer the exact documents stipulated in the contract8. Furthermore, in the case of The Julia9, Lord Porter asserted that in the absence of a provision in the contract to the contrary, the documents provided should include a bill of lading, an insurance policy and an invoice. Under English law, a CIF contract entitles buyers to reject a tender of shipping documents on grounds of the document being â€Å"defective† or alternatively, where they are tendered late10. With regard to the current scenario, the documents were not tendered late. With regard to the definition of â€Å"defective†, various scenarios have addressed this, including a non-genuine bill of lading11, a bill of lading failing to provide

Write a essay about those questions Example | Topics and Well Written Essays - 1500 words

Write a about those questions - Essay Example Except for the congenital syphilis, syphilis occurs in four distinct stages. In the initial primary stage, there is formation of a sore which is a small, round and firm referred as chancre that occurs at the site of infection. Chancre usually occurs 21-90 days after infection. The ulcer usually disappears and secondary syphilis sets in. This is evidenced by skin rash which do not itch at soles and palms. Symptoms associated with secondary stage syphilis include headache, swollen lymph glands, sore throat and tiredness. In the latent syphilis no symptoms are evident and the disease progresses to the tertiary stage. Failure to treat syphilis may lead to the complicated tertiary stage which affects almost all organs of the body including the brain, nervous system and heart. Late syphilis presents with mental illness and neurological failures. The diagnosis of syphilis maybe by examination of a chancre by a health worker and laboratory tests confirmation for the disease. Antibiotics especially penicillin are used in treatment of syphilis especially at the primary stages. Syphilis that has affected the neural system may be treated by intravenous injection of penicillin. Prevention of the disease is by avoiding contact (sexual contact) with infected individual and avoiding sex partners. Protected sex may also minimize chances of infection (National Institute of Allergy and Infectious Diseases 1). The bacterium Nesseria gonorrhoeae infects the potential victim through the genital tract, mouth and rectum. Transmission of this bacterial disease is through sexual intercourse with an infected partner oral, anal or vaginal. The bacterium has its reservoir in infected humans. Symptoms of this STD include discharge in both men and women though some infected individuals may not present with any symptoms. These symptoms are evident after 2-10 days after sexual intercourse with an infected individual. In women possible symptoms

Biology Essay Example for Free

Biology Essay The flow of genetic information from DNA to protein in eukaryotic cells is called the central dogma of biology. The role of RNA in protein synthesis is extremely important as protein synthesis could not occur without RNA. Three forms of RNA exist solely to create proteins. Through a process known as translation, RNA constructs the proteins necessary to sustain life. Spliceosomes Process pre-mRNA by splicing out intronic nucleic acids producing mRNA which is then translated to protein in ribosomes. Codons are three letter codes eg: AUG which codes for metheonine. Likewise there are many codons which code for different amino acids. Ribosomes bind to the mature mRNA at an AUG site and, for each codon (3 mRNA nucleic acids), a tRNA brings an amino acid for the translation, until the stop codon where the newly synthesized polypeptide is released in its primary structure. b) A eukaryotic cell has a nucleus that separates the processes of transcription and translation. Eukaryotic transcription occurs within the nucleus where DNA is packaged into nucleosomes nd higher order chromatin structures. Translation is the process by which messenger RNA is translated into proteins in eukaryotes. c) Rabies is an RNA virus, so it deviates from the central dogma by the fact that it is storing its genetic information in RNA instead of DNA. Eukaryotic cells use RNA as well, but only use it for an intermediate step when turning genetic information into protein. RNA is a much less stable molecule than DNA so it is not very good for holding the large amounts of DNA typically seen in Eukaryotic cells.

Shakespeares Hamlet and Gertrude: Love or Hate? :: Shakespeare Hamlet Essays

Hamlet and Gertrude: Love or Hate Imagine it, while away at college you receive word that your beloved father who had seemed in good health only a short while ago has died leaving your mother and yourself. This situation would be enough to bring great depression to even the strongest of souls but for Hamlet, the fictional prince of Denmark in Shakespeare's play of the same name, this is not his imagination but cruel reality. Not only has his father passed but, as if to mock the very memory of the former king, Gertrude, Hamlet's mother and queen, has married again within two months. This shock is further compounded by the fact the her new husband is none other than her former brother-in-law, Claudius. Unable to return to the university due to his over whelming despair, Hamlet is trapped by his loving parents and not allowed to leave Denmark until certified well. It is at this time he receives word from his friend Horatio that the spirit of his father has returned and walks the night. During the Elizabethan period of English literature, man and nature were thought to be linked as part of a "great chain of being". To Hamlet, the fact that his father had returned showed that this chain had been disrupted by some evil in the world of man. That he had returned as a ghost could mean only one thing, his death was not an accident. The ghost beseeches Hamlet to avenge him but warns him, "taint not thy mind, nor let thy soul contrive against thy mother aught . . . leave her to heaven". This statement by the ghost was left open enough for Hamlet to develop many questions about his mother's actual involvement in his father's death. At first, Hamlet's rage is confined to his uncle Claudius but quickly and violently shifts towards his mother, dwelling upon the horrible thought that she might have been involved. "Oh most pernicious women!" He screams, "O villain, villain, smiling, damned villain!" Hamlet speaks as though he has temporarily forgotten his promise to his father and has become insane with anger. The insanity through anger is a reoccurring motif throughout the play. After Hamlet has simmered down to the point where he is again lucid, he vows to his friend Horatio that he will take revenge upon Claudius, and he will do so by acting insane until the time is right. It's clear by what the ghost has said that Claudius is guilty of murder, but what about Gertrude? She clearly disgusts Hamlet due to her hasty marriage.

Hrm 560

Ethical Issues In HRM Strategy Brandi Hancock HRM 530 Strategic Human Resource Management October 30, 2012 Dr. Lila Jordan Ethical Issues in HRM Strategy Identify areas of overlap in the new client organization with other that you have had as clients When hired as a newly HRM (Human Resource Management) consultant, you must first have understand of the role before beganing assisting with any issues or other areas of overlap.The primary role of a HRM consultant â€Å"is to assist the client to identify needs, develop an action plan and facilitate change to enhance the success of your organization (Welcome to HR Consultants, Inc. , 2009). Management, human resource, and training services are designed to improve productivity, efficiency, and communication and employee morale† (Welcome to HR Consultants, Inc. , 2009). Once you have a thorough understanding of your duties in this role you can successfully develop an action plan that will aid in the implementation of necessary chang es within the organization.Some areas of overlap that you many encounter in a new client organization could include; but not limited to the following: talent acquisition, retention, employee morale, and training. Each of these roles is vital in the successfulness of any organization (Welcome to HR Consultants, Inc. , 2009). As a HRM consultant can acquire the needed talent, effectively train them while instilling the need of excellent employee morale, you will be able to retain these employees keeping, while maintaining a high retention rate.While not all candidates selected will be successful, the important part is that HRM consultants keep and reward those who are (Welcome to HR Consultants, Inc. , 2009). Ethical dilemmas that may arise if you use your expert knowledge of other organizational HRM with the new clients When becoming a new HRM consultant, it’s important to stay away from any ethical issues that may cause harm to your new position at the company you are working for. One of the biggest issues that may arise is sharing proprietary information (Proprietary Information & Competitive Intelligence).When consultants take on new clients, they are available to certain information such as; processes and technologies, strategies, and other confidential information that should remain exclusively with that client. It is important that when consultants take on new clients in competing industries, they are careful not to share any knowledge or information that may be considered proprietary. Sharing or any attempt to divulge such information between companies is considered to be unethical (Proprietary Information & Competitive Intelligence).To protect themselves against information sharing, most companies have employees sign a non-disclosure agreement. â€Å"Companies often require that their employees sign non-competition and proprietary information agreements that restrict what information employees can disclose during their employment with that compa ny or use once they have left the company† (Proprietary Information & Competitive Intelligence). It is important that if you sign one of these as a HRM consultant, that you not violate this agreement when accepting a new position elsewhere.Discuss your approaches to customizing HRM strategy to business strategies To efficiently and effectively customize HRM strategies to business strategy, consultants must understand the meaning of strategy and human resource strategy. Strategy is, â€Å"coordinated choice and actions that provide direction for people and organization† and HR strategy is, â€Å"strategy that focuses on different ways of managing employees of an organization† (Stewart & Brown, 2012, p. 40). To be effective in his/her position as a consultant these to strategies must be in alignment and work cohesively together.HRM consultants can do this in three ways: 1) Gather information about their client, 2) Analyze that information and make necessary decisio ns, and 3) Implement the decisions that they have made (Stewart & Brown, 2012, p. 41). As the HR consultant following these steps while looking at the current business strategy and accessing how to incorporate the two so I could effectively manage my client’s needs as it relates to them personally. Emphasize the importance of establishing HRM strategies to improve a competitive advantage It is important that HRM consultants create a strong and sound strategy to keep and gain the competitive advantage.By successfully implementing good HRM strategies, companies can provide excellent talent and improve by staying current on the latest technologies and other information talent (Welcome to HR Consultants, Inc. , 2009). This will allow clients to increase productivity within the organization; which in turn will increase profits. The greatest organizations realize that effectively managing the HRM strategies and know that employees are their greatest asset and that they are importan t to their survival.A sound understanding of HRM strategies will allow clients to keep their competitive advantage (Welcome to HR Consultants, Inc. , 2009). Reference Proprietary Information & Competitive Intelligence. (n. d. ). Retrieved from The University of Texas at Austin: http://www. lib. utexas. edu/engin/guides/proprietary. html Stewart, G. L. , & Brown, K. G. (2012). How is straregy formulated. In G. L. Stewart, & K. G. Brown, Human Resouce Management (p. 40). Hoboken: John Wiely & Sons, Inc. Welcome to HR Consultants, Inc. (2009). Retrieved from HR Consultants, Inc: http://hrconsults. com/

Research into Hindu culture Essay

†¢Pyol: The pyol is a sort of front stoop where Indians often visit with neighbours and watch the world go by †¢Austerity : Noun the trait of great – denial †¢Prostrate: to cast oneself face down on the ground in humility. †¢Chappattis : A flat unleavened round shaped bread of northern India. Made of wheat flour, water and salt †¢Tapas: (noun) Hinduism religious austerity. †¢Hobnobbed : to associate on very friendly terms †¢Sarayn : The Sarayn is an ancient river that flowed through what is now the modern Indian state of Uttar Pradesh. It is often considered to be synonymous with the modern Gharghara river tribitutary of it. The Sarayn played a vital role for the city and life of Ayodhya, as according to the great Hindu epic,the Ramayana,is where Rama,the seventh Avatara of Vishnu immersed himself to the return to his eternal, real Mahavishnu form, when he retired from the throne of Kosala. His brothers Bharata and Shatrughna also join him, as do many devoted followers. The Sarayn is also the river, upon banks King Rama was born. †¢Mantap : a porch or vestibule of the Brahman temple. †¢Banyan tree : In Hindu religion the Banyan tree is considered sacred. It represents eternal life because of its ever-expanding branches. †¢Swamiji: Is primarily a Hindu honour title, loosely akin to â€Å"master â€Å"or â€Å"teacher†. It comes from the word Sanskritt and means â€Å" owner of oneself†, that is, a complete mastery over instinctive and lower urges. It is a title that is added to ones name to emphasize learning and mastery of a specific field of knowledge, most often religious or spiritual. In Hinduism, when one becomes a swami, one is considered to be liberated from material desires. Swamis have full control over their bodies, and are all-knowing. Many Swamis no longer need to eat or sleep. Receiving all of their energy from God. Many Swamis in India stay up in the mountains meditating. **** The short story â€Å" House opposite† is not marred by complexity or confusion , it merely observes the sentimentality, emotional and spiritual  norms imposed on human relationships and its implication with ideology superiority

buy custom Trends in Recent American History essay

buy custom Trends in Recent American History essay Lyndon Johnsons efforts in promoting the great society programs were geared towards creating a positive environment for the poor and the minority in America. He wished to build a country free of disease, racial discrimination, poverty, uneven distribution of resources among others. This program also aimed at creating more job opportunities for the youths in America, who were at the verge of unemployment, at that time. For these programs to achieve their purpose, Johnson utilized his Presidential position to employ a number of strategies following the assassination of President Kennedy. First, he created a Declaration of War on Poverty by pushing for enactment of Economic Opportunity Act in early 1964. Actually, this Act availed funding for Job Corps, which guaranteed employments for the youths, residing in the inner city. It also established Head Start Program that provided early education opportunity for the disadvantaged preschoolers, as well as setting up a domestic version for the sake of Peace Corps, which were referred to as VISTA (Volunteers in Service to America). He also initiated Civil Rights Act to counter racial discrimination by bringing to end segregation in public facilities, creating Equal Employment Opportunity Commission charged with investigating channeled complaints of discrimination in job areas, and authorizing the attorney General to be able to file suits with the main aim of desegregating schools. How did the Vietnam War transform American politics and culture? The USs involvement in the Vietnam War was meant to contain any kind of spread of communism, especially in Southeast Asia. Therefore, the Unites States of America chose to give their full support to the anti-community regime, referred to as South Vietnam, in its bid to counter communist take-over. This involvement had a massive impact on American politics. First it became a stepping stone for Lyndon Johnson, to win election after serving 14 months, following the death of President Kennedy. His ability to continue working in Kennedys shoes (more so involvement in Vietnam) became a potential ground for his leadership quality to become inevitable; thus, the majority supported him at the time of election. Moreover, American involvement in Vietnam also raised a controversy over draft age, thus, lowering the minimum age required for an American voter to be 18, via the 26th Amendment. In addition, soldiers were also excluded from the political life, so that they could selflessly fight to th e extent of losing their lives, but did not have any say or influence on American politics. American culture was no exception, as it was infiltrated by the differing cultural perspectives. Certainly, the antiwar movement sparked a transformation in perception of the government by the American citizens, as well as questioning of their authority. These changes were also characterized by change in hair styles, genres of music, types of clothing, and types of films being acted in the country. What were the sources and significance of the rights revolution of the late 1960s? The Rights Revolution, experienced in late 1960s, in America, mainly originated from the African Americans. The American Civil Movement became the largest counter culture movement. This movement struggled to assure equal rights under the U.S. Constitution for all citizens of the United States of America. The African-American Civil Rights Movement championed outlawing of racial discrimination of the African Americans, and for the restoration of their voting rights. The enlarged goals of these movements were to enhance racial dignity, political and economic sufficiency and freedom from the yokes of oppression from the White Americans. These movements were of great significance in the history of United States of America, as well as to the welfare of the African Americans. The pressure surmounted by these movements led to abatement of racial segregation laws that have set a division of government services and public facilities into the separate colored and white domains. Surprisingly, the ones for the colored were in a poor state and were never funded. Disfranchisement was also outlawed opposite to the law that had disfranchised thousands of the African Americans, denying them of voting rolls, so that they could not even elect their representatives. The rate of exploitation was also put in its rightful place, as a result of these movements. Actually, these movements fought increased oppression along economic boundaries on Latinos, Asians and Blacks, as well as denial of economic opportunities and employment opportunities. In addition, the massive racial violence by organizations and police also reduced as a result o f pressure from these movements. What were the major policies of the Nixon administration on social and economic issues? The policies in Nixons administration were aimed at aiding parochial schools, supporting conducting prayers in schools, and opposing abortion, mainly, to appease the Roman Catholics, and partly, the Republican constituencies. Legal Segregation was declared to be inadmissible in this administration, leading to merging of the Black southern schools into unitary schools. In matters of economy, the administration provided employment openings and training for the minority groups in construction projects funded by the federal government. Besides, the Labor Department began using numerical goals and racial classifications, to implement desegregation programs, as an affirmative action. The Administration also proposed a program of family allowance and did away with nationalization of welfare programs, which instituted a minimum income through a system of negative tax income. What were the roots of the rise of conservatism in the 1970s? The roots of the rise of conservatism after 1970 are traced to have been a primary response to the 1960s excesses. As depicted in this chapter, they include changing roles of women characterized by a decline in nuclear families and rising of the US population to 205 million, mobilization of Evangelical Protestants characterized by a rise of mega churches, TV ministers and radio, evangelical ministers joining politics and pushing for conservative reforrms. Others include; economic changes of 1970s, characterized by Inflation Rising price of oil turn taxpayers against welfare programs, deindustrialization, and auto factories close, oil crisis of 1970s due to the Arab oil embargo, reaganomics characterized by Less Government regulations of business and opening wilderness to oil, gas, and timber industries, revival and end of the Cold War when Reagan turned his anti-communism toward El Salvador and Nicaragua, and then supplied weapons training to death squad. How did the Reagan presidency affect Americans both at home and abroad? Reagan presidency brought a great peace of mind to the Americans, whose country was engaged in the Cold War, whereby those abroad felt a huge sense of insecurity. Reagan through his symbiotic relationships managed to forge with Mikhail Gorbachev, the Soviet Union leader, at that time, leading to a peaceful resolution of the Cold War. Reagan declared this a world victory; therefore, enabling Americans feel a real sense of freedom and liberty. What were the major international initiatives of the Clinton administration in the aftermath of the Cold War? The main initiative taken by Clinton after the end of the Cold War, outlined in this chapter, is confronting problems that he considered to be complex, transnational, and diffuse making international environment, just as dangerous as the Cold War was. In respect to this, Clintons Administration resort to military intervention after defining their enemy in Somalia and Haiti, thus, resorting to constructing the primitive savage in Somalia, and defining modern savage in Haiti. What forces drove the economic resurgence of the 1990s? According to Eric Foner, the forces that drove economic resurgence in 1990s are the technological forces, whereby information technology relating to computer software, hardware and communication led to productivity growth. Political forces can also be credited to have enabled this resurgence. This is based on the fact that many people, in the government, and citizens, as well, became more enlightened at such a time, and they were able to understand the economy, thus initiating enactment of laws and legislations that enabled economic growth and productivity in the country. What cultural conflicts emerged in the 1990s? Foner depicts that a number of cultural conflicts emerged pertaining to varying moral coding among different groups in America. This included; reproductive rights/ abortion, politic identity, feminism, animal rights, legal drinking ages, homosexuality (gay rights and gay marriages), gun politics, family values, such as spanking (child discipline), and corporal punishment. Other forms of cultural conflicts related to prostitution, media bias, sexual revolution (abstinence only and sexual education), transhumanism, stem-cell research, secularization and secularism, moral relativism versus moral absolutism, multiculturalism, church separation, xenophobia and racism, recreational drug use, euthanasia and movement on right to die. Buy custom Trends in Recent American History essay

Stakeholder and Governance Analysis Research Paper - 1

Stakeholder and Governance Analysis - Research Paper Example The role of main stakeholders of this project is really important. This is community development project that is aimed to facilitate and improve the living style of the poor people of the Bangladesh. The biggest stakeholder in this scenario is the Grameen Bank. The responsibility of this stakeholder is providing less interest rate for the poor people so that they feel easy to return the loan. Next, the government of Bangladesh needs to establish such policy that facilities the bank and as well as the general public for this project. The project manager has a very big responsibility in this project. First, we have to build the interest among the people regarding this project then we have to manage this project in such a way that it becomes easier to handle all aspects. Scope After a detailed analysis of this project, I have analyzed that this project is really helpful and effective for the rural communities of the Bangladesh. This project will add values to the lives of the poor people of the Bangladesh. Grameen Bank has taken a strong step for the betterment of the Bangladeshi people. As a result, this project will help to enhance the basic living facilities in the rural areas of the Bangladesh. In this report, I have presented and analyzed the main stakeholders of this project that is aimed at the better community development in Bangladesh. In this report, I have identified the main interested and effective parties that have influence or effect on this project regarding its execution.

Antoines' Mezzetin and Carvaggio's Luteplayer Essay

Antoines' Mezzetin and Carvaggio's Luteplayer - Essay Example The essay "Antoines' Mezzetin and Carvaggio's Luteplayer" compares two painting, Mezzetin and the Lute player. Lute player painting is mainly extended loan to the underlying Metropolitan Museum of the Art from the private gathering. It possesses two pictures that mainly depict soft facial features and corresponding unusually pensive expression beneath sharply drawn broad. Lute player painting utilizes distinctive classical forms, which are used in books, valuable objects and oil painting and mainly characterized by soft colors and corresponding curvy lines. It mainly signifies scenes of adoration, nature, affectionate events, light-hearted theatre and youth. Antoines' Mezzetin mainly possess doctrines of classical antiquity of the middle Ages handed down to the early modern artist, musicians and writers placed music and love within a venerable and inextricable of the sensual bond. The underlying nuances of music mainly represent sensation and emotion that is erotic embodiment and sen sory signifier of the spiritual and corresponding provisional attunement. The sounding note of the Antoines' Mezzetin possess striking chord of an auditory summons to love, sacred and pleasures. Conversely, Lute player mezzetin’s passion is played out on the strings, seeking musical harmony not only in the music within the discordant soul. Mezzetin does not perform onstage and alone in his personal despair as he plaintively strums his instrument with languish and longing. The works of Watteau offers a close analysis.